E-Communicator Article


The Chairman's Corner


By Shiree Hammer

February 2023


When I read the theme for the convention this year, the first thing I thought of was the Disney movie Aladdin. The overall theme of this movie is that infinite strength and wealth comes from within. Also, that it is better to be yourself, as true identity is a buildup of character not wealth. So, how does this relate to moving… The fact is, we are living in “A Whole New World.” This year the GHC award to HomeSafe Alliance will become a reality in September. Whether you are a military mover or not, this will cause you to look at your company identity and see what you can do to protect your business, diversify, or become more versatile. Change is upon us, so knowing what your company does well and excels at can certainly make the process smoother. Trying to push an agenda that is not your company’s strength can be an uphill battle. The moving world is also changing with the need to start looking into electric trucks and improved technology. The zero-emission rules linger in the near future, as well as the technological demand to improve efficiency and please the consumers need for instant gratification. 

As mentioned in my convention invitation I have been attending these conferences since the year 2000. One of the many benefits of attending the conventions is the first-hand knowledge on topics like I mentioned above; but most important for me is the part the CMSA has played in my personal growth. I started attending conventions with my family without knowing much about the CMSA or the moving industry. Over the last 24 years, the knowledge, and relationships I have gained from attending CMSA events has certainly helped build my confidence as a leader at Cal Relo. It has also encouraged my growth into a leadership role with the CMSA board and my current position as chair. The bottom line is the more you are involved with something the more you get out of it. The CMSA encourages members to listen with an open mind and communicate ideas and strategies. All while making sure the movers voice is always heard.

Last month concluded my tour of the state with CMSA President Steve Weitekamp. I had great visits with the Central Valley, Mid Valley, Monterey & Central Coast chapters. Thank you to all the chapter presidents that arranged and organized these great events. Also, a thank you to IAM leaders Chuck White and Dan Bradley, as well as Ryan Bowley of ATA for their presentations on government and military affairs in January. Now, don’t forget to get registered for CMSA’s 105th Annual Convention, see you all in the desert!


February 2023 - CMSA Communicator


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